Above Average Intelligence: Dave Wakeman's Newsletter

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Revisiting David C. Baker's 'Drop and Give Me 20' Exercise...
Hey! I was going through my notes last night. Thanks for reading Above Average Intelligence: Dave Wakeman's Newsletter! Subscribe for free to receive…
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Dave Wakeman
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Travis Scott and Jordan Brand...They Have Updating the Brand Right.
My go-to sneaker newsletter is by Mike Sykes and this morning he put together a really solid one about Travis Scott and the Jordan Brand. I sent Mike a…
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Dave Wakeman
Welcome Back! Allow to Re-Introduce Myself...
It was Jay-Z who said the words, “Allow me to reintroduce myself” on ‘Public Service Announcement’. What the song is really about could be debatable…
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Dave Wakeman
The Quality of MLB's New Jerseys: Brand Codes 101
Brands spend a lot of time thinking about their brand…if they are smart. Why? For major businesses, your brand can be worth 30-40% of the total…
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Dave Wakeman
'The Messenger' is a Reminder: Strategy Before Tactics...
Honestly, I’m not sure if I heard of The Messenger before yesterday. Which is probably part of the problem the site had. But the bigger point to make is…
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Dave Wakeman
TechCrunch Shuts TC+ For a Good Strategic Reason...
TechCrunch shuts down TC+ to get their focus on one business. It is the quote from Editor in Chief, Connie Lozois, that really struck me as very smart…
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Dave Wakeman
What Does Reinvention Mean to You Now?
Dr. Julie Gurner is the psychologist that was an inspiration for Wendy Rhodes on Billions. This morning she wrote about the 4 critical moments that…
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Dave Wakeman
Is This Orchestra's Strategic Plan an Example to Follow?
Hey! I’m back from the midwest where I drank coffee and beer, and watched basketball.Thanks for reading Above Average Intelligence: Dave Wakeman's…
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Dave Wakeman
Above Average Intelligence: Dave Wakeman's Newsletter
Strategy, Marketing, and Thinking For Changing Times!
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