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flood the zone

From Wiktionary, the free dictionary

English

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Pronunciation

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Verb

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flood the zone (third-person singular simple present floods the zone, present participle flooding the zone, simple past and past participle flooded the zone) (usually followed by with)

  1. (chiefly US, idiomatic, sports) To fill a relevant region of the field of play.
  2. (idiomatic, by extension) To provide a very large quantity (of something).
    • 2008 April 17, Bryan Walsh, “How to Win the War on Global Warming”, in Time, retrieved 3 September 2018:
      While Washington should flood the zone with research funding, it should refrain from trying to pick a winner.
    • 2014 July 6, Charles M. Blow, “Opinion: Ramparts Against Republicans”, in New York Times, retrieved 3 September 2018:
      Republicans believe that they have a chance of taking control of the Senate in November. [] And big-money conservatives are flooding the zone with cash to ensure victory.
    • 2018 February 13, Anne Applebaum, “A Russian dissident pulls off a virtuoso trolling of the Putin regime”, in Washington Post, retrieved 3 September 2018:
      [A]s former Trump advisor Stephen K. Bannon so eloquently puts it — “the real opposition is the media. And the way to deal with them is to flood the zone with sh–.”
    • 2025 January 28, Luke Broadwater, “Trump’s ‘Flood the Zone’ Strategy Leaves Opponents Gasping in Outrage”, in The New York Times[1], →ISSN:
      The strategy has existed since at least 2018, when the former Trump administration strategist Stephen K. Bannon boasted of the ability to overwhelm Democrats and any media opposition through a determined effort to “flood the zone” with initiatives. This time, the flood is bigger, wider and more brutally efficient.